About

AI-native. Not AI-curious.

I'm not an executive "exploring AI." I'm a founder building with it daily - deep in Claude Code, Codex, Gemini CLI, and emerging agentic frameworks. Ravenously consuming the AI firehose and learning at the speed of AI.

Why The AI Accelerator?

The world is changing dramatically. There is enormous value waiting for organisations willing to ride the wave and grasp the opportunity.

Through The AI Accelerator, I help businesses unlock real value - pragmatic consulting, hands-on builds, tangible results.

I succeed at these builds because I work from boardroom to front line. I don't just design - I deploy, debug, and scale personally.

AI is an exponential force. I intend to lead it, not watch it.

25+

Years leading transformation at scale

Transformation at scale

I've led major transformations across global organisations. Now I'm building AI-native.

$500M

Built from one person to $500M revenue

Built a programmatic media operation from a single person to USD$500M revenue across 24 EMEA markets.

$1.3B

Emergency reinvention of global business

Led an emergency reinvention of a USD$1.3B global advertising business. They still hold the account years later.

AI-enabled operating model at Accenture Song

Architected and deployed a new AI-enabled media operating model, including an agentic application now featured in major global engagements.

Let's talk about your AI opportunity

Whether you're just starting to explore AI or ready to scale, I'd welcome a conversation about how to accelerate your journey.

Get in touch